HASAAS

Harmonous aestetics

This project projects a calming mood setting, where the brand contrasts bright light, dry sand and harsh heat, with shade and cool lighting, putting an emphasis on the moisturizing qualities of the sun-cream product.

Drawing inspiration from the vibrant hues found in eastern spice markets, the color palette features rich tones of orange, yellow, and blue. Influenced by Moorish paneling and patterns, the drop graphic is seamlessly integrated as both a petal and a repeating pattern. This consistent visual motif establishes a cohesive language throughout the design, ensuring a harmonious and impactful aesthetic.